Soft, sensory and safe toys for early play (0-1 Years)

Gentle Beginnings

From sensory play to cuddly companions — discover toys designed to comfort, stimulate and support their earliest stages of development.

All Baby Play Activity Toys Soft Play & Dolls Sensory Toys Tummy Time & Play Mats Gifting
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Bestseller
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Little Dutch
Cuddly Toy Little Goose
£10.95 £12.95
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Little Dutch
Soft Activity Cube - Fairy Garden
£14.95 £18.95
Bestseller
Left Right
Little Dutch
Cuddle Doll Sophia
£15.95 £24.95
Left Right
Little Dutch
Ella the Fairy of Luck
£12.95 £16.95
Left Right
Little Dutch
Cuddle Doll Rosa
£7.45 £8.95
Left Right
Little Dutch
Soft Activity Cube - Little Farm
£15.95 £17.95
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Little Dutch
Stroller Activity Booklet - Fairy Garden
£11.95 £13.95 Sold Out
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Steiff
Steiff Gift Box In White - Size 3
£3.95 Sold Out
Left Right
Little Dutch
Stroller Activity Booklet - Forest Friends
£8.95 £13.95
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Little Dutch
Stroller Activity Booklet - Little Farm
£10.95 £12.95
Left Right
Little Dutch
Soft Activity Cube - Forest Friends
£14.95 £16.95
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Steiff
Soft Cuddly Friends My first Steiff Hopp Pink 26cm
£24.95 £29.20
Left Right
Little Dutch
Cuddle Doll Julia 35cm
£14.95 £17.95
Left Right
Little Dutch
Cuddle Doll Evi
£13.95 £17.95
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Steiff
Soft Cuddly Friends My first Steiff Teddy Bear - Blue
£22.95 £26.95
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Lilliputiens
My First Farm
£42.95 £49.99
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Olli Ella
Dozy Dinkum - Moppet
£25.95 £29.90 Sold Out
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Steiff
Soft Cuddly Friends My first Steiff Teddy Bear - Pink
£22.95 £26.95 Sold Out
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Little Dutch
Mia the Fairy of Hope
£11.95 £14.95 Sold Out
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Little Dutch
Cuddle Cow - Little Farm 17cm
£9.95
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Olli Ella
Dozy Dinkum - Pip
£25.95 £29.90 Sold Out
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Little Dutch
Cuddle Doll Jim 50cm (Blue)
£18.95 £22.95
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Olli Ella
Dinkum Dolls - Sprout
£41.95 £48.95 Sold Out
Left Right
Steiff
Soft Cuddly Friends My first Steiff Hopp Light Blue 26cm
£23.95 £29.20