Founded in Denmark in 1999, Maileg (pronounced My’lye) is a beloved children’s brand celebrated for its whimsical world of mice, bunnies, dollhouses and heirloom-quality toys. Each character is thoughtfully designed with delicate details and soft fabrics, inspiring hours of storytelling and imaginative play.
At PlayFaire, we are proud to an official UK stockist of Maileg. With fast UK delivery and a handpicked range of the newest collections, our store is your trusted destination for beautiful gifts, keepsakes and collectible play pieces.
Explore the magic of Maileg — where every tiny detail is designed to delight modern British families.
Popular Maileg Toys
Explore our bestselling Maileg mice UK collection, featuring favourites like Big Brother Mouse, Little Sister Mouse, and the classic Maileg mouse in a matchbox. These charming, pocket-sized characters are perfect for collecting, storytelling and gifting.
Each Maileg matchbox mouse comes with its own miniature bedding and outfits — ideal for imaginative play and milestone gifting.
Discover soft, cuddly companions in our collection of Maileg soft toys and Maileg bunnies — made with gentle fabrics and Scandinavian charm. These plush toys are perfect as first birthday gifts, nursery additions or keepsakes for little ones.
From safari friends to cuddly rabbits, these Maileg plush toys UK bring joy to children of all ages.
Furnish your child’s magical world with beautifully crafted Maileg furniture and accessories. From vintage-style beds and wardrobes to bathtubs, kitchens and toy prams, everything is scaled to fit Maileg mice and bunnies.
Build out your dollhouse or castle with miniatures designed for imaginative storytelling.
Create your own enchanted setting with the Maileg dollhouse UK range, including the House of Miniature and Maileg castles. These beautifully detailed wooden houses are made to fit all your Maileg furniture and characters.
Add staircases, wallpaper, balconies and more to make the Maileg world your own.
Looking for a special gift? Our curated collection of Maileg toys under £25 is perfect for birthdays, baby showers and festive surprises.
From miniature soft toys to mice in matchboxes, discover thoughtful Maileg gift ideas UK that feel special without exceeding your budget.
