{"title":"Seasonal Clearance 2026 - Kids Concept","description":"","products":[{"product_id":"tent-gray-star","title":"Play Tent - Grey Star","description":"The play tent offers an enchanting space for children of all ages to explore their creativity. Adorned with charming details like stars and a bunting garland, it's the perfect setting for playtime adventures and imaginative journeys.\u003cbr\u003e\u003cbr\u003eVersatile enough to be used indoors as a cozy corner or outdoors as a backyard playhouse, this tent is designed to adapt to your child's whims. Setting it up and taking it down is a breeze, allowing for easy relocation whenever inspiration strikes.\u003cbr\u003e\u003cbr\u003eCrafted from durable fabric and supported by a stable frame, this tent is built to withstand countless play sessions and years of enjoyment. Rest assured, it's made from high-quality, safe materials, prioritizing your child's well-being.\u003cbr\u003e\u003cbr\u003ePlease note that our tent is not treated with flame-retardant chemicals, in compliance with REACH legislation. At Kid's Concept, safety is our top priority, ensuring you can trust in the products we provide.","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":47902578671931,"sku":"1000189","price":18.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-Tent-GrayStar.png?v=1709731752"},{"product_id":"tea-set-1","title":"Wooden Tea Set (21 pc)","description":"Get ready to host the perfect tea party with our charming wooden tea set! Designed to inspire imaginative play, this set is ideal for little hands learning to pour tea, milk, and even add a splash of lemon.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWith four different tea bags to choose from, the set includes everything you need for a delightful gathering. Inside the box, you'll find a teapot with a lid, four teacups with saucers, a milk jar, two lemon slices, four tea bags, two spoons, and a tray to hold it all together.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWith 21 delightful pieces in total, this tea set is sure to spark hours of creative fun and social playtime!","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":47955258736955,"sku":"1000455","price":29.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-TeaSet1.png?v=1710334047"},{"product_id":"tent-square-yellow","title":"Play Tent - Check Yellow","description":"Unleash your inner explorer with this fantastic play tent from the renowned brand Kids Concept, perfect for igniting camping-themed adventures!\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCrafted from premium-quality wood and materials, this traditional-looking tent adds a touch of fun to your contemporary home, providing endless opportunities for imaginative play.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThanks to its ingenious design, assembly and disassembly are a breeze, and its foldable nature ensures portability for on-the-go fun!\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eEncourage their creativity to soar as they transform this tent into a den, a shop, a library, or a cozy reading nook adorned with blankets, pillows, and their favorite companions. And for outdoor escapades during the summer, simply take the fun outside!","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48057269551419,"sku":"1000929","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-KidsConceptPlayTentCheckYellow.png?v=1751642523"},{"product_id":"pick-box","title":"Wooden Shape Sorting Cube","description":"\u003cp data-start=\"57\" data-end=\"128\"\u003eA fun and educational way to explore shapes, colours, and coordination.\u003c\/p\u003e\n\u003cul data-start=\"130\" data-end=\"474\"\u003e\n\u003cli data-start=\"130\" data-end=\"276\"\u003e\n\u003cp data-start=\"132\" data-end=\"276\"\u003e\u003cstrong data-start=\"132\" data-end=\"159\"\u003eMeet the Forest Friends\u003c\/strong\u003e – Includes Max the bear, Tor the mouse, Ed the fox, and Ola the owl — each with their own unique shape and colour.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"277\" data-end=\"382\"\u003e\n\u003cp data-start=\"279\" data-end=\"382\"\u003e\u003cstrong data-start=\"279\" data-end=\"301\"\u003eLearn Through Play\u003c\/strong\u003e – Helps develop fine motor skills, hand-eye coordination, and problem-solving.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"383\" data-end=\"474\"\u003e\n\u003cp data-start=\"385\" data-end=\"474\"\u003e\u003cstrong data-start=\"385\" data-end=\"403\"\u003eDurable Design\u003c\/strong\u003e – Crafted from sturdy plywood and rubber wood for endless sorting fun.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"476\" data-end=\"553\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eLift the lid, mix it up, and let the sorting adventure begin again and again!\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48057956565307,"sku":"1000408","price":14.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-PickBox.png?v=1711551172"},{"product_id":"trolley-with-blocks-multi","title":"Pull Along Block Wagon","description":"\u003cp\u003eThis charming natural wood-coloured pull wagon offers the best of both worlds as it combines two timeless toys in one delightful package. Your little one will delight in pulling their favourite toys around the room using the attached rope, fostering imaginative play and encouraging physical activity.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eEquipped with 20 stained wooden blocks in various shapes and sizes, this wagon also serves as a versatile building set. The blocks are specially designed to be easy for little hands to grasp, promoting fine motor skills and creative exploration.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFeaturing rubber rings on the wheels to reduce noise and protect the floor from scratches, this pull wagon ensures a smooth and enjoyable play experience for both child and caregiver alike. With its dual functionality and high-quality craftsmanship, this wooden pull wagon is sure to become a cherished addition to any playroom.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48058332086587,"sku":"1000795","price":35.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-Trolleywithblocksmulti1.png?v=1739287879"},{"product_id":"music-board","title":"Music Board","description":"Crafted from FSC-certified wood, this music board is a delightful toy instrument designed for babies. It features four distinct instruments: a xylophone, a mini cymbal, a drum, and a guiro, offering a rich array of rhythmic possibilities for little ones to explore.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWith fun sounds waiting to be discovered, children can experiment with creating various tunes, fostering creativity and musical expression. The board's small feet elevate it slightly off the floor, enhancing sound quality and ensuring an engaging play experience.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eIntroducing children to music and musical instruments from an early age has numerous developmental benefits. Through playful experimentation with sounds and rhythms, children can sharpen their auditory skills and enhance sensory perception. They learn to discern different sounds and understand how they are produced using diverse instruments.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAs children attempt to play melodies or replicate rhythms, they exercise cognitive abilities and cultivate focus and attention. Overall, the music board provides a stimulating and enriching way for children to engage with music, fostering their cognitive, sensory, and musical development.","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48058572800315,"sku":"1000843","price":26.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-MusicBoard.png?v=1711555046"},{"product_id":"plat-tunnel-blue-star","title":"Play Tunnel Blue Star","description":"\u003cp\u003eThe classic Kid's Concept star-patterned play tunnel is the ultimate toy for hide-and-seek or an obstacle course adventure. Encourage your child's motor skills and coordination as they crawl through this playful tunnel. Pair it with our STAR play tent for a unique hideout entrance, sparking imaginative play. Easily foldable into a circle for convenient storage, this tunnel is both fun and practical, saving space when not in use. Note: Not suitable for children under 3 years old.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48641671168315,"sku":"1000190","price":13.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1_7572d82f-78a5-4e43-a0c9-4d74ca18eed2.png?v=1715165979"},{"product_id":"play-tent-blue-star","title":"Play Tent Blue Star","description":"\u003cp\u003eA magical hideaway where the real adventure begins.\u003c\/p\u003e\n\u003cp\u003eThis charming blue star play tent transforms any corner into a launchpad for imagination - complete with twinkling star details and cheerful bunting that celebrate every wild idea and daring quest.\u003c\/p\u003e\n\u003cp\u003eFrom living room explorer to garden adventurer, it's ready for whatever story unfolds next. Pop it up in minutes, pack it away just as fast, and watch as ordinary spaces become extraordinary worlds.\u003c\/p\u003e\n\u003cp\u003eIncludes a handy carry bag so the magic travels wherever playtime takes you.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48641872396603,"sku":"1000186","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1_f2463551-db1e-4ea9-87ad-39e1b2f4b279.png?v=1715790319"},{"product_id":"play-tent-stripe-grey-star","title":"Play Tent Grey Stripe","description":"\u003cp\u003eThe play tent provides an imaginative playground for children of all ages, featuring a detailed design with stars and a bunting garland hanging from the ceiling. It's an ideal space for play, dreaming, and sparking their creativity.\u003c\/p\u003e\n\u003cp\u003eVersatile in its use, the tent can serve as a cozy corner in the living room or a playhouse in the garden. Its easy setup and takedown allow for convenient movement depending on the child's preferences.\u003c\/p\u003e\n\u003cp\u003eCrafted with sturdy fabric and a stable frame, the tent is built to withstand many years of use. It's constructed from high-quality and safe materials, ensuring peace of mind while your child plays.\u003c\/p\u003e\n\u003cp\u003ePlease note that the tent is not treated with flame retardants, as the chemicals used in such treatments are not approved under REACH legislation. At Kid's Concept, safety is our top priority.\u003c\/p\u003e\n\u003cp\u003eNot suitable for children under 3 years.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":48641890681147,"sku":"1000926","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1_87f9f441-0374-46af-ad28-84b8b687013a.png?v=1715168884"},{"product_id":"guitar-yellow","title":"Guitar - Yellow","description":"\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-zpmjq-79elbk h-full\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-zpmjq-1n7m0yu\"\u003e\n\u003cdiv class=\"flex flex-col pb-9 text-sm\"\u003e\n\u003cdiv data-testid=\"conversation-turn-674\" class=\"w-full text-token-text-primary\"\u003e\n\u003cdiv class=\"px-4 py-2 justify-center text-base md:gap-6 m-auto\"\u003e\n\u003cdiv class=\"flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] } group final-completion\"\u003e\n\u003cdiv class=\"relative flex w-full flex-col lg:w-[calc(100%-115px)] agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 overflow-x-auto\" data-message-id=\"681160b3-f65e-438f-973b-e90e9757f47f\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003eLet your little one discover the magic of music with this charming wooden guitar in sunny yellow. Designed for curious hands and budding melodies, it sparks imagination while building hand-eye coordination through playful strumming and singing.\u003c\/p\u003e\n\u003cp\u003eA wonderful first instrument that transforms everyday moments into musical adventures and helps young learners explore their creative voice.\u003c\/p\u003e\n\u003cdiv class=\"measurement-tab__list-item\"\u003e\n\u003cspan class=\"measurement-tab__list-item-name\"\u003eWeight (g):\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"measurement-tab__list-item-value\"\u003e378\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"measurement-tab__list-item\"\u003e\n\u003cspan class=\"measurement-tab__list-item-name\"\u003eProduct Dimensions cm (LxWxH in cm):\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"measurement-tab__list-item-value\"\u003e18 x 5 x 53.5\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full pt-2 md:pt-0 dark:border-white\/20 md:border-transparent md:dark:border-transparent md:w-[calc(100%-.5rem)]\"\u003e\u003cform class=\"stretch mx-2 flex flex-row gap-3 last:mb-2 md:mx-4 md:last:mb-6 lg:mx-auto lg:max-w-2xl xl:max-w-3xl\"\u003e\n\u003cdiv class=\"relative flex h-full flex-1 items-stretch md:flex-col\"\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\n\u003cdiv class=\"overflow-hidden [\u0026amp;:has(textarea:focus)]:border-token-border-xheavy [\u0026amp;:has(textarea:focus)]:shadow-[0_2px_6px_rgba(0,0,0,.05)] flex flex-col w-full dark:border-token-border-heavy flex-grow relative border border-token-border-heavy dark:text-white rounded-2xl bg-white dark:bg-gray-800 shadow-[0_0_0_2px_rgba(255,255,255,0.95)] dark:shadow-[0_0_0_2px_rgba(52,53,65,0.95)]\"\u003e\n\u003cdiv data-grammarly-part=\"button\"\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"amkYk\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"ptGJG\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55171065250178,"sku":"1000954","price":22.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1000954-Guitar-yellow-white_1_Fill_480x600_50_50_webp.webp?v=1761918974"},{"product_id":"armchair-kids-concept-foldable","title":"Armchair Foldable Off-White","description":"\u003cp\u003eTheir very own armchair!  This foldable armchair from Kids Concept is super cosy and light enough for your little one to move it around - read, watch movies, or just relax after a busy day. They c an even unfold into a mini mattress for a quick nap.This armchair combines comfort and style with its soft corduroy fabric and cozy cushions. If it gets dirty from too much play, simply unzip the cover from the bottom and toss it into the washing machine for easy cleaning.\u003c\/p\u003e\n\u003cp\u003eKey Features:\u003c\/p\u003e\n\u003cp\u003e• 2-in-1 design: Converts easily from an armchair to a mattress.\u003c\/p\u003e\n\u003cp\u003e• The bottom is made with dark fabric that minimises the visibility of dirt.\u003c\/p\u003e\n\u003cp\u003e• The cover can be detached and can be cleaned in the washing machine.\u003cspan class=\"measurement-tab__list-item-name\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55171072393602,"sku":"1000976","price":56.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire_-_1000976-Armchair-foldable-off-white-1000969-Book-display-grey-mustard-STAR-E_1-SS25_Fill_800x1200_50_50_webp.webp?v=1780569682"},{"product_id":"sofa-with-storage-white","title":"Sofa with Storage - White","description":"\u003cp\u003eThis clever sofa doubles as a storage chest with a lid, offering plenty of seating for kids around the craft table. It’s ideal for stashing toys, extra blankets, or keeping clutter out of sight. Stylish and practical, it fits perfectly in any room. Please note: small parts mean adult assembly is needed, and little ones should stay clear during setup. Regularly check screws and parts for safety, and don’t use if anything’s missing or damaged. Remember to follow all safety instructions and recycle packaging responsibly!\u003c\/p\u003e\n\u003cdiv class=\"safety-tab__description\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55287457218946,"sku":"1000541","price":88.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1000541-Sofa-with-storage-white-STAR-EWM_5-AW21_Fill_400x600_50_50_webp.webp?v=1770909380"},{"product_id":"sofa-with-storage-green","title":"Sofa with Storage - Green","description":"\u003cp\u003eThis clever sofa doubles as a storage chest with a lid, offering plenty of seating for kids around the craft table. It’s ideal for stashing toys, extra blankets, or keeping clutter out of sight. Stylish and practical, it fits perfectly in any room. Please note: small parts mean adult assembly is needed, and little ones should stay clear during setup. Regularly check screws and parts for safety, and don’t use if anything’s missing or damaged. Remember to follow all safety instructions and recycle packaging responsibly!\u003c\/p\u003e\n\u003cdiv class=\"safety-tab__description\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55287473668482,"sku":"1000542","price":88.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/568898-01_13_EnvironmentImage-2f67c957d0.webp?v=1770909668"},{"product_id":"trolley-for-kids","title":"Wooden Shopping Trolley","description":"\u003cp\u003eThis charming wooden trolley with 100% cotton storage is the perfect companion for little shoppers. Designed to inspire imaginative play, it encourages mobility and creativity as children fill both the upper basket and lower tray with their pretend groceries. A delightful addition to any play\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55511533158786,"sku":"1000273","price":48.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1000273ShoppingCartKid_sBistro_1_S_Fill_600x600_50_50_webp.webp?v=1753970862"},{"product_id":"tool-bench","title":"Tool Bench","description":"\u003cp\u003eThis playful tool bench is perfect for mini carpenters ready to tackle any project! With holes for screws, nails, and building plates, plus illustrated guides on the tabletop, kids can learn where to hammer and screw. The spinning toy circular saw adds extra fun, while the clamp and two types of sandpaper let them finish their masterpiece smoothly. Smart drawers, shelves, and hooks keep all tools organized, making this bench a fantastic workshop for young builders dreaming big.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55511538598274,"sku":"1000609","price":97.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1000609ToolbenchKIDSHUB_2_Fill_600x600_50_50_webp.webp?v=1753971294"},{"product_id":"swedish-candy-set","title":"Swedish Candy Set","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003c\/span\u003eGet ready for sweet fun with the Swedish Candy Set by Kids Concept! This charming wooden candy shop is packed with goodies like gummy bears, cola bottles, chewy cherries, and lollipops—all crafted from wood. Don’t miss the famous salty liquorice sticks paired with raspberry for a perfect combo! Inspired by Sweden’s “lördagsgodis” tradition, this set includes 36 pieces; a candy stand, pliers, paper bags, and wooden candy pieces. Kids can practice their motor skills while pretending to buy and sell sweets, sparking creativity and hours of playful storytelling. Let the candy shop adventures begin!\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55721469018498,"sku":"1000996","price":38.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/PlayFaire-KidsConceptSwedishCandySet10009962.png?v=1758821251"},{"product_id":"pull-along-horse-sam","title":"Pull Along Horse Sam","description":"\u003cp\u003e\u003cspan\u003eSay hello to Sam, the charming pull-along horse crafted from durable cotton canvas with a fun striped design. His soft cotton yarn mane and tail make him perfect for snuggles and lively play alike. With the pull string, Sam’s ready to trot alongside your little one, helping boost balance and coordination step by step. Take off the wheels, and Sam becomes a snug soft toy, great for quiet moments or imaginative adventures. His sweet face and gentle feel offer comfort, while his handy size means Sam is always ready to tag along on daily escapades. Whether rolling along or resting nearby, Sam is the playful pal you and your child will adore.\u003c\/span\u003e\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55828052902274,"sku":"1001035","price":31.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1001035-Pull-Along-horse-Sam_1_Fill_480x600_50_50_webp.webp?v=1761659662"},{"product_id":"play-tunnel-stripe-grey","title":"Play Tunnel Grey Stripe","description":"\u003cp\u003eTransform your living room into an adventure zone with this versatile play tunnel. Perfect for crawling expeditions and obstacle course challenges, it strengthens gross motor skills and coordination while sparking imaginative play.\u003c\/p\u003e\n\u003cp\u003ePair it with the matching play tents to craft an elaborate hideaway entrance that invites hours of creative exploration. When playtime ends, the tunnel collapses flat into a compact circle—ideal for tucking away in a cupboard or under the bed.\u003c\/p\u003e\n\u003cp\u003eDurable, practical, and endlessly entertaining.\u003c\/p\u003e\n\u003cp\u003eWARNING! Not suitable for children under 3 years.\u003c\/p\u003e","brand":"Kids Concept","offers":[{"title":"Default Title","offer_id":55984584524162,"sku":"1000930","price":13.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/5811\/4875\/files\/1000930Playtunnelstripegrey_1_Fill_960x1200_50_50_webp.webp?v=1763501413"},{"product_id":"play-tent-blue-stripes","title":"Play Tent Blue Stripes","description":"\u003cp\u003eA striped sanctuary where imagination takes centre stage. This versatile play tent transforms any room into an adventure zone, complete with charming star details and bunting that spark creative play.\u003c\/p\u003e\n\u003cp\u003eWhether nestled in a corner of the living room or pitched in the garden, it adapts to your child's world. 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